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Craigz is a proudly South African lifestyle brand inspired by the people, places and natural beauty of the Western Cape. Rooted in a love for local craftsmanship, good food, the outdoors and authentic experiences, Craigz brings together carefully considered products and ideas that celebrate a simpler, more connected way of living.


Craigz is a proudly South African brand founded and owned by Craig Meltzer. Inspired by the landscapes, people and natural abundance of the Western Cape, Craig founded the brand from a genuine love for local craftsmanship, wholesome living and the outdoors. Craigz brings together thoughtfully made products and authentic experiences that celebrate everything that makes the Cape unique.
From handcrafted artisanal foods and carefully selected lifestyle products to memorable outdoor experiences, everything under the Craigz name is guided by a simple philosophy: keep it genuine, support local and create things worth sharing.
Our connection to the Western Cape runs through everything we do. Its mountains, indigenous fynbos, coastline, farms, communities and creative spirit continually inspire the products we make and the experiences we offer.

For Craig Meltzer, the Cape is a constant source of inspiration. Its mountain paths, fynbos-covered slopes and changing coastline invite him to slow down, look closer and appreciate the natural beauty that surrounds everyday life. That love of the outdoors is at the heart of Craigz and the experiences he wants to share with others.
Craig also values the skill and care behind artisanal work in the Cape. He is drawn to products made with attention to detail and a genuine connection to local ingredients, materials and makers. Through Craigz, he brings his appreciation for nature and craftsmanship together, celebrating the people and places that give the region its character.

Craig Meltzer grew up in Camps Bay, between the slopes of Table Mountain and the Twelve Apostles and the Atlantic coastline below. With the mountains so close to home, the outdoors became a familiar part of his childhood and a place where he felt free to explore.
He spent time wandering the slopes and coastline, discovering rocky paths, sheltered places and the changing textures of the Cape landscape. Exploring and foraging encouraged him to look closely at what grew around him and to notice how the mountains and sea changed with the seasons.
Those early experiences shaped Craig’s lasting curiosity about nature and the local fauna. The birds, small creatures and plant life he encountered gave him an appreciation for the Cape’s natural abundance that continues to inspire his work through Craigz.